Emily Harper
VP of Marketing
SaaS marketing executive specializing in content-led growth and brand building. Writes about content strategy, editorial calendars, trend spotting, and competitive positioning — with a focus on small teams that punch above their weight.
Areas of Expertise
Articles by Emily Harper
The Small Marketing Team Playbook: How 5 People Ship 40+ Pieces Per Month
How a 5-person marketing team ships 40+ pieces per month: role splits, weekly cadence, AI-assist boundaries, repurposing multipliers, and burnout guardrails.
Crisis Management Playbook: 25+ Response Templates [Free]
25+ copy-paste response templates for complaints, PR crises, and fake reviews. Includes a severity decision tree so you never freeze when a crisis hits.
50+ Social Media Content Ideas for 2026 [Never Run Out]
Best social media content ideas for 2026, across every platform. From viral formats to evergreen frameworks — build a strategy that grows revenue.
15 Social Media Trends 2026: What Top Brands Are Doing
Stay ahead of the curve with our comprehensive guide to the biggest social media trends shaping marketing in 2026. From AI to authenticity, here's what's next.
Social Media Crisis Response: 25+ Templates [2026 Guide]
Prepare for and respond to social media crises effectively. Learn how to protect your brand reputation with proven crisis communication strategies.
Cross-Platform Strategy: Post Once, Reach 5 Platforms [2026]
Learn how to create a cohesive cross-platform strategy that maximizes reach while respecting platform-specific best practices and audience expectations.
